Beware The 'Google Work From Home Scam

by: Neal Coxworth

In these difficult times, there are a lot of well-meaning people who are searching the internet everyday for work at home options and then run straight into the "google work from home scam". This is one of the more sophisticated offerings of a highly dubious nature on the internet. As with many of these types of sales pitches, the issue isn't so much with the product, but the expectation that comes with it.

When the product is clicked on a web page ad it goes through to a very slick site adorned with recognizable corporate logos of well-known brands like ABC news, Google and CNN as well as "testimonials" from attractive housewives who are making "hundreds" per day online. The ad usually goes on to explain that you will be "posting links" online for Google, which will give you the links to post.

The pitch is for a so-called "starter kit" that will help you get started online. However, upon further review, what is truly being authorized is monthly recurring charges on your credit card as high as $80 per month. Needless to say, the starter kit really starts much of anything in the way of income, and attempts to return the package at the so-called customer service line are usually unsuccessful.

However, underneath this unfortunate scam is a kernel of a real idea. That idea is an affiliate marketing career that you can start at anytime, from anywhere, even in your spare time. Is it overnight or "ridiculously easy"? Absolutely not. If you are not ready to work and learn to acquire your business, you will most certainly fail. However, there are many people who have learned that with diligence, the internet can be a great place to earn additional income, or even make a full time living.

Either way, I would avoid the Google work from home scam at all costs, and try and make sure you are locating real opportunities for work at home cash. In short, any job you have to pay to find out more about, is probably a bad deal for you. If you are interested in learning more about affiliate marketing for free, click the link below for more information.

Why You Need To Check The Bids…

by: Anthony Harris

When using pay per click advertising to your advantage, the keywords that you choose are extremely important. In fact, the keywords that you choose to associate your ads with will have an important impact on where they appear, as well as their success.That is why it is important that you carefully choose your pay per click advertising keywords. Below are a few tips that you may find helpful.

One of the best ways to determine whether or not a particular keyword or keyword phrase is good or popular is by examining how much money they are selling for. When it comes to pay per click advertising keywords, you will find that the best keywords are the ones that go for the most money. Since it is impossible to tell on your own how much keywords are going for or what their current bids are, you will need assistance. This assistance can come from a tool that is known as a keyword worth tool.

Online, there are a number of websites and tools that claim to give you an up-to-date and accurate bid for a number of keywords or keyword phrases. For the most accurate and up-to-date information, you are urged to use the tool provided by Overture.This program can be found by visiting http://uv.bidtool.overture.com/d/USm/search/tools/bidtool/.With Overture's keyword worth tool, you will need to enter in a particular keyword or keyword phrase. To use this free program,you will also have to successfully key in the verification code provided to you. The results that you will be presented with will include advertisements that are using those current keywords, as well as how much those advertisements cost. Researching a keyword's current bid will not only help you choose which keywords are popular, but it will also give you anidea as to how much you will have to pay for advertising.

Although it is best that you determine the worth of each keyword, or at least the amount of their current bids, you do have another option. You can also research popular keywords with tools that are known as keyword research tools or keyword suggestion tools. These tools, such as the one that can be found at http://www.digitalpoint.com/tools/suggestion/, allow you to enter in a particular keyword or keyword phrase. You will, in turn, get results that include the exact way that those keywords were searched for. Each word or phrase will also be listed in order, with the most searched for appearing first. Both of the above mentioned resource tools are extremely helpful, alone, but when combined they can provide you with everything that you ever needed. For instance, if you first use a keyword research or suggestion tool, you will get an idea as to what keywords are popular and which ones are not. Once you have a list of popular keywords, you can then use a keyword worth tool, like the one mentioned above, to examine the average cost of each advertisement. Since most of these tools,including the two mentioned above, are free to use, there is no reason why you shouldn't at least give them a try.

As it was mentioned above, the most popular and effective keywords or keyword phrases will be the ones that cost the most money or the ones that have the highest bids. Although associating these keywords with your advertisements will cost money, it is worth every penny. You will find that most pay per click advertising programs allow you to control the amount of money that you want to spend each day. What does this mean for you? This means that you can still participate in a pay per click advertising program even if you are on a budget! With something this easy, why wouldn't you want to give pay per click advertising a chance?

Checking the current bids of popular keywords is an easyand effective way to make the most out of pay per click advertising.